When The Past Bastard asked Noble Richard why the organization decided to do a complete rebranding initiative, his answer was simple: "We've had some serious missteps in the past, and we've wronged a lot of good people. But no more. As the old practices of this organization have died, the old brand that represented those practices needs to die as well. Mirth can still be king, but we need to extend our joy and good will to our families and friends. That's why we came up with Jesterbear, the face of the new and improved Royal Order of Jesters organization!"
|Jesterbear, the ROJ's new mascot|
Noble Richard closed out our interview by discussing his organization's next steps toward inclusivity: "We want to get out side-by-side with our the rest of the Shrine clubs. You can expect to see the Jesters marching in the local Halloween parades, or working with local Shepherds Units to transport children to area Shriner's Hospitals. In fact, I'd encourage each and every Shriner out there to take the initiative to ask your local Shrine Temple Recorder how you can get involved with the ROJ!"
The first large-scale family event the ROJ will be organizing is reportedly a fishing trip off of Lake Michigan. "If that goes well," explained Noble Richard, "we'll see if we can't get a larger one organized for a more exotic destination like Brazil. I've heard the fishing there is downright spectacular. All in all, we've been extremely blessed as an organization to get a fresh start like this. The Royal Order of Jesters is here to stay, and we're lucky to have Jesterbear to lead the way!"
- Exalted Patron Dr. Dorian Dalton